The Wedding Designer is an event decorator, specialized in the decoration of private receptions such as weddings. This specialization is important since the decoration of a wedding is very specific. A Wedding Designer acts in the conception of areas and elements particularly related to weddings (arch decoration, ceremonial decoration, seating plan, dessert table, golden book area, photo booth…). The Wedding Designer collaborates with various professionals (floral designer, graphic designer,…) to build a full decoration project and ensure its setting up. The trade in itself is more recent than Wedding Planner and is even rarer. As a matter of fact, people tend to associate the wedding decoration as part of other professions such as Wedding Planner or florist or even event decorator (a non-specialized one).
Job Description Wedding Designer
Job Description and Career Information
WEDDING DESIGNER: HISTORY OF THE PROFESSION
While already well established in the United States, florists and Wedding Planners were usually in charge of wedding decorations in Europe instead of Wedding Designers. And those people interested in wedding decorations generally used to become Wedding Planners.
Since 2010, the profession has changed a lot. A lot of Wedding Planners who had launched their activities before the full development of the Wedding Designer profession are now specialized in decoration and have given up Wedding Planning completely. This profession is indeed becoming more independent from Wedding Planning.
The Wedding Designer training of International Wedding Institute is perhaps the most professional-oriented one, through the use and creation of specific tools. Therefore, it undoubtedly contributes to the development of the profession and its recognition.
MISSIONS OF A WEDDING DESIGNER
A Wedding & Event Designer’s main responsibilities are:
- Advising clients on a theme and a color range depending on the event venue
- Creating a moodboard
- Defining the event identity for the wedding
- Making a floral decoration project in collaboration with the floral designer
- Building the visual identity for the wedding in collaboration with the graphic designer and/or the wedding stationery designer
- Considering the overall ornaments layout taking into account technical constraints and safety standards
- Managing the purchase and rental of materials needed for the wedding decoration
- Designing the lighting of the venue in collaboration with the lighting engineer
- Finding every decorative item and the necessary providers
- Presenting the decoration project for the wedding: making a sketch, a layout plan and a 3D model with the aim of revealing technical problems on space management but also helping the clients to project themselves.
- Managing the set-up logistics
- Planning and supervising the installation
- Supervising the dismantling
PERSONALITY OF A WEDDING DESIGNER
The Wedding Designer is passionate about weddings and decoration. In general, s/he is very interested in arts and creative activities. However, more than art and decoration, what really motivates her/him is to work on ephemeral projects.
S/he chooses adaptation rather than organization. The Wedding Designer also has excellent improvisation skills and spontaneity. S/he doesn’t like to follow a ready-made path. In short, s/he’s a creative person!
Her/his mind is bubbling with ideas all the time. S/he loves aesthetics, what is “beautiful”. But also, her/his romantic side allows her/him to propose decorations that perfectly fit special events like weddings.
Empathy is a trait which defines her/him well. S/he innately listens and understands the specific needs of people around her/him.
SKILLS OF A WEDDING DESIGNER
In the first place, the Wedding Designer should master notions of decoration: the different styles (a vast knowledge of art history, if possible) and the use of colors. Concerning styles, the Wedding Designer must know how to recognize and interpret them and how to use their codes. S/he must also know how each style is evolving in Wedding Design; for instance, a Marie-Antoinette-themed wedding decoration has nothing to do with the Marie-Antoinette style in art history. In short, s/he has to master the wedding tendencies! Regarding colorimetry, any wedding decorator must be acquainted with the rules for color association and color palettes. But s/he should especially know the colors at her/his fingertips; for example, s/he must perfectly distinguish teal from Tiffany blue or tea pink from powdered rose! Likewise, the Wedding Designer must be able to plan and budget an event decoration project.
S/he knows how to define an event identity and how to build a wedding decoration project around this idea as well; more specifically, the Wedding Designer must have the appropriate skills to conceive the floral design project, with or without the collaboration of a floral designer. Moreover, any wedding decorator should be able to design the visual identity and to choose the graphics of the event, collaborating (or not) with a graphic designer, before using then wisely in the decoration.
Next, the Wedding Designer must know how to present her/his ideas. The ability to create sketches and do 3D modeling and layout plans are essential skills for guaranteeing good professional performance.
To conclude with the skills, the Wedding Designer must have the necessary technical knowledge for the correct layout of an event decoration project (constraints, safety, dimensions, etc.). Finally, it is also important to have certain skills in the following tasks: logistics as well as installation and dismantling of wedding decorations.